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The Ideck blog

Notes on ideas and the rooms they walk into

Storytelling, deck craft, and what we're learning building Ideck — written by the team, read before your next pitch.

All posts

Latest writing

All
Deck craft
Storytelling
Inside ideck
Customers
Deck craft
Stop opening with the agenda slide
The room decides in ninety seconds. Spend them on tension, not table of contents.
Dan Whitfield
.
June 22, 2026
.
6 min
Storytelling
Your idea is a claim, not a topic
Topics inform. Claims get funded. How to find the sentence your whole deck argues for.
Megan Wells
.
June 15, 2026
.
8 min
Inside Ideck
How our layout engine thinks about hierarchy
Why the biggest thing on a slide should never be decoration — and how we enforce that in code.
Aran Cole
.
June 8, 2026
.
11 min
Customers
How Solace raised their A with a deck built at midnight
Same numbers, same team, different messenger. A post-mortem on the pitch that finally landed.
Elena Ruiz
.
May 30, 2026
.
7 min
Deck craft
Charts that survive the worst seat in the room
A legibility checklist we run on every generated slide — steal it for your own decks.
Elena Ruiz
.
May 21, 2026
.
5 min
Storytelling
The ask is a slide, not a mumble
Most decks whisper the one thing they came to say. Structure the ending so it can't be missed.
Megan Wells
.
May 12, 2026
.
6 min
Inside Ideck
What 240K generated decks taught us about structure
Six slide types cover 91% of real-world presentations. The data behind our narrative templates.
Aran Cole
.
May 2, 2026
.
9 min
Deck craft
Stop opening with the agenda slide
The room decides in ninety seconds. Spend them on tension, not table of contents.
Dan Whitfield
.
June 22, 2026
.
6 min
Deck craft
Charts that survive the worst seat in the room
A legibility checklist we run on every generated slide — steal it for your own decks.
Elena Ruiz
.
May 21, 2026
.
5 min
Storytelling
Your idea is a claim, not a topic
Topics inform. Claims get funded. How to find the sentence your whole deck argues for.
Megan Wells
.
June 15, 2026
.
8 min
Storytelling
The ask is a slide, not a mumble
Most decks whisper the one thing they came to say. Structure the ending so it can't be missed.
Megan Wells
.
May 12, 2026
.
6 min
Inside Ideck
How our layout engine thinks about hierarchy
Why the biggest thing on a slide should never be decoration — and how we enforce that in code.
Aran Cole
.
June 8, 2026
.
11 min
Inside Ideck
What 240K generated decks taught us about structure
Six slide types cover 91% of real-world presentations. The data behind our narrative templates.
Aran Cole
.
May 2, 2026
.
9 min
Customers
How Solace raised their A with a deck built at midnight
Same numbers, same team, different messenger. A post-mortem on the pitch that finally landed.
Elena Ruiz
.
May 30, 2026
.
7 min

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